Archive | February, 2007

Why Standard Sizes for Online Advertising Benefits Everyone

Posted by on February 19, 2007 in Web Trends 0 comments

The internet has become an accepted form of media but until recently, no one has tried to formalize ad sizes. Now, the Interactive Advertising Board has developed voluntary guidelines for online ad formats. The IAB is dedicated to helping online, Interactive broadcasting, email, wireless and Interactive television media companies increase their revenues. There will always  Read more »

New Ad System is a crucial step for Yahoo

Posted by on February 5, 2007 in Web Trends 0 comments

Yahoo is launching a new ad system, Project Panama, today and I’m hopping it’s a success. Don’t get me wrong. I like Google and think their product is great. I’m not picking sides in the search engine battle. I’m just hoping Yahoo can equal the playing field and give advertisers better results for their dollars.  Read more »