6 Reasons Your Web 2.0 Project May Not Deliver

  • Your development team didn’t have the necessary skills to complete the project.
  • You’ve solved a problem that doesn’t exist.
  • You mis-understand the web landscape.
  • You forgot to set measurable goals.
  • You’ve created another me too site and forgot to create real differentiating features.
  • It doesn’t play nice with others meaning you haven’t created ways to plug in to the services your audience already uses.

About Michael Johnstone

Business Analyst and entrepreneur
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