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	<title>Zelword</title>
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	<link>http://www.zelword.com</link>
	<description>Business and Tech Analysis</description>
	<lastBuildDate>Mon, 01 Feb 2010 17:40:58 +0000</lastBuildDate>
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		<title>John P: Make More Money with WordPress, Social Media and Analytics</title>
		<link>http://www.zelword.com/john-p-make-more-money-with-wordpress-social-media-and-analytics/</link>
		<comments>http://www.zelword.com/john-p-make-more-money-with-wordpress-social-media-and-analytics/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 14:54:27 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=140</guid>
		<description><![CDATA[I enjoyed John P.&#8217;s presentation at DFWWP this week. I alwaya appreciate information from someone who&#8217;s actually &#8220;doing&#8221; instead of just talking about it. John P. provided some interesting stats from across Woopra (like the percent of referrals coming from Facebook ~50%, Twitter ~40%, and MySpace -0%). He also mentioned some of the plugins he [...]]]></description>
			<content:encoded><![CDATA[<p>I enjoyed John P.&#8217;s presentation at DFWWP this week. I alwaya appreciate information from someone who&#8217;s actually &#8220;doing&#8221; instead of just talking about it. John P. provided some interesting stats from across Woopra (like the percent of referrals coming from Facebook ~50%, Twitter ~40%, and MySpace -0%). He also mentioned some of the plugins he views as essential and discussed several of his own posts as case studies in how he&#8217;s attracting visits.</p>
<p>I decided to take notes with Xmind instead of hand writted (which is usually my favorite). Mindmaps can be a little disjointed as a note taking system but since John P.&#8217;s discussion of WordPress and Social Media wasn&#8217;t linear, it worked out well to have the ideas organized separately.</p>
<p>You can download the mindmap here: <a href="http://www.zelword.com/wp-content/uploads/2010/02/JohnP_DFWWP.pdf">John P: Make More Money with WordPress, Social Media and Analytics</a></p>
<p>Thank you again to Tony Cecala for putting the event together and for running <a style="color: #2a5db0;" href="http://www.meetup.com/dfwwordpress/" target="_blank">www.meetup.com/dfwwordpress</a></p>
<p><strong>Update:</strong> Also, check out Jennifer Conley&#8217;s notes (with links) at  <a href="http://docs.google.com/View?id=ddkq5gx8_1015sc7b9cs">http://docs.google.com/View?id=ddkq5gx8_1015sc7b9cs</a></p>
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		<item>
		<title>#DFWWPTech 2010- Topics needed</title>
		<link>http://www.zelword.com/dfwwptech-2010-topics-needed/</link>
		<comments>http://www.zelword.com/dfwwptech-2010-topics-needed/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 21:20:15 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=131</guid>
		<description><![CDATA[The two WordPress Technical events last year were a success but it just left me wanting a bit more. The slow start rests on my shoulders but I&#8217;m happy there&#8217;s interest in having more events.
I&#8217;m not big on New Years resolutions but I do want to build this subset of the DFWWP group in 2010. I now [...]]]></description>
			<content:encoded><![CDATA[<p>The two WordPress Technical events last year were a success but it just left me wanting a bit more. The slow start rests on my shoulders but I&#8217;m happy there&#8217;s interest in having more events.</p>
<p>I&#8217;m not big on New Years resolutions but I do want to build this subset of the DFWWP group in 2010. I now have 2 venues we can use as primary and backup to host the event. Now I need some feedback/help identifying topics everyone is interested in. <a href="http://www.mcli.dist.maricopa.edu/authoring/studio/guidebook/brain.html">Brainstorm</a> with me. We&#8217;ll evaluate the ideas later.</p>
<p>Here&#8217;s a list of recent topics to get the ball rolling.</p>
<ul>
<li>Implementing video InWordPress</li>
<li>Integrating an online store</li>
<li>7 Must have Plugins</li>
<li>Picking Your Host /Server</li>
<li>Productizing Your Code</li>
<li>Pros and Cons of Selling your Code.</li>
<li>Knowing when WordPress isn&#8217;t the Answer</li>
<li>Building Member Only Sites</li>
</ul>
<p>Also, if there&#8217;s something you&#8217;d like to present (on this list or not) please let me know that too.</p>
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		<item>
		<title>Dear Workzone, You Forgot the URL</title>
		<link>http://www.zelword.com/dear-workzone-you-forgot-the-url/</link>
		<comments>http://www.zelword.com/dear-workzone-you-forgot-the-url/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 18:42:07 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=134</guid>
		<description><![CDATA[Workzone just e-mailed me a newsletter with updates on the service. Two problems though: I can&#8217;t remember who Workzone is and they didn&#8217;t include a link to the site once in the entire e-mail.  Workzone sounded familiar.. some kind of project management site..
I saw the 2 links they included were e-mail addresses so I took [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://workzone.com" target="_blank">Workzone</a> just e-mailed me a newsletter with updates on the service. Two problems though: I can&#8217;t remember who Workzone is and they didn&#8217;t include a link to the site once in the entire e-mail.  Workzone sounded familiar.. some kind of project management site..</p>
<p>I saw the 2 links they included were e-mail addresses so I took the url from that, opened a new window, and typed it in. Now I remember: it&#8217;s a nice little project management site. I can&#8217;t remember why I don&#8217;t use them but I wouldn&#8217;t hold it against them. I try 3-4 project management sites a month looking for ideas and best practices.</p>
<p>Most people will not go to the trouble of looking up your URL. Some people don&#8217;t even have the skills required to find the URL easily. Make it easy for them and you should see a significant increase in website traffic.</p>
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		<item>
		<title>Better AP/AR System</title>
		<link>http://www.zelword.com/better-apar-system/</link>
		<comments>http://www.zelword.com/better-apar-system/#comments</comments>
		<pubDate>Fri, 27 Nov 2009 19:49:08 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=129</guid>
		<description><![CDATA[I&#8217;ve been unsatisfied with my time tracking, invoicing, and accounting process for some time. Throw in project tracking and it&#8217;s been a real mess. Everything worked well. It&#8217;s just that it was too manual. Too many separate systems and too much time for what seemed like simple tasks.
I did some business thinking and identified my [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been unsatisfied with my time tracking, invoicing, and accounting process for some time. Throw in project tracking and it&#8217;s been a real mess. Everything worked well. It&#8217;s just that it was too manual. Too many separate systems and too much time for what seemed like simple tasks.</p>
<p>I did some business thinking and identified my key problems:</p>
<ul>
<li>I had selected the systems I liked best and wished they were integrated.</li>
<li>I kept putting off other approaches waiting for the perfect integration (that would only come if I built it myself).</li>
<li>I let the idea of a better system keep me from improving the current one.</li>
</ul>
<p>I&#8217;ve reviewed my primary needs and tested several different products and product combinations. I&#8217;m pretty happy with what I&#8217;ve arrived at but I&#8217;ll have to let it run for a few more weeks before feeling totally satisfied. If it proves to be what I&#8217;m hoping it is, I&#8217;ll post the full structure as my own best practice review.</p>
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		<item>
		<title>Trillions of Computers &#8211; The Future</title>
		<link>http://www.zelword.com/trillions-of-computers-the-future/</link>
		<comments>http://www.zelword.com/trillions-of-computers-the-future/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 22:20:50 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=127</guid>
		<description><![CDATA[I should insert some valuable insight here but until then, just watch the video.

Trillions from MAYAnMAYA on Vimeo.
]]></description>
			<content:encoded><![CDATA[<p>I should insert some valuable insight here but until then, just watch the video.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="265" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=7395079&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="265" src="http://vimeo.com/moogaloop.swf?clip_id=7395079&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><a href="http://vimeo.com/7395079">Trillions</a> from <a href="http://vimeo.com/mayanmaya">MAYAnMAYA</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<item>
		<title>.Net Developer Needed</title>
		<link>http://www.zelword.com/net-developer-needed/</link>
		<comments>http://www.zelword.com/net-developer-needed/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 01:23:35 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[eLocomotive]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=123</guid>
		<description><![CDATA[I&#8217;m looking for a C# developer with at least 2 years of professional experience. Knowledge of SVN is also a plus.
Depending on when I find you, you&#8217;ll be helping to complete a .net web application used to manage construction projects or making changes to a ddns service or whatever project we&#8217;re working on at that [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m looking for a C# developer with at least 2 years of professional experience. Knowledge of SVN is also a plus.</p>
<p>Depending on when I find you, you&#8217;ll be helping to complete a .net web application used to manage construction projects or making changes to a ddns service or whatever project we&#8217;re working on at that point.</p>
<ul>
<li>I&#8217;m not looking for off shore developer. Nothing against it but it doesn&#8217;t fit my need.</li>
<li>In Dallas is preferred but not required.</li>
<li>I like someone with a mix of contract and in house development experience but that&#8217;s not a strict requirement.</li>
<li>The ability to manage expectations and timelines is essential.</li>
</ul>
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		</item>
		<item>
		<title>Helping Your Visitors Visualize</title>
		<link>http://www.zelword.com/helping-your-visitors-visual/</link>
		<comments>http://www.zelword.com/helping-your-visitors-visual/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 18:23:36 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Web Trends]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=120</guid>
		<description><![CDATA[I just came across this cell size scale created by the University of Utah. It&#8217;s an awesome way to represent the sizes of different cells. The interface is very simple, the presentation is clear and easy to understand. I&#8217;ll remember this the next time we&#8217;re trying to represent something that&#8217;s not easy to comprehend.
]]></description>
			<content:encoded><![CDATA[<p>I just came across this <a href="http://learn.genetics.utah.edu/content/begin/cells/scale/" target="_blank">cell size scale</a> created by the University of Utah. It&#8217;s an awesome way to represent the sizes of different cells. The interface is very simple, the presentation is clear and easy to understand. I&#8217;ll remember this the next time we&#8217;re trying to represent something that&#8217;s not easy to comprehend.</p>
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		</item>
		<item>
		<title>DFW WordPress Technical Meetup</title>
		<link>http://www.zelword.com/dfw-wordpress-technical-meetup/</link>
		<comments>http://www.zelword.com/dfw-wordpress-technical-meetup/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 18:19:54 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Web Trends]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=117</guid>
		<description><![CDATA[On October 7th, Michael Johnstone is hosting a meetup for WordPress developers and the WordPress community at eLocomotive&#8217;s office in Richardson.
We&#8217;ll have several case studies and a technical Q &#38; A session

How to use a plugin and a custom template file to provide clients or other non-technical users a way to edit featured snippets. - Randy Hoyt, [...]]]></description>
			<content:encoded><![CDATA[<p style="line-height: normal; padding-top: 0px; padding-right: 0px; padding-bottom: 8px; padding-left: 0px; margin: 0px;">On October 7th, <a style="color: #ee6600; text-decoration: underline;" href="http://www.zelword.com/">Michael Johnstone</a> is hosting a meetup for WordPress developers and the WordPress community at eLocomotive&#8217;s office in Richardson.</p>
<p style="line-height: normal; padding-top: 0px; padding-right: 0px; padding-bottom: 8px; padding-left: 0px; margin: 0px;">We&#8217;ll have several case studies and a technical Q &amp; A session</p>
<ul>
<li>How to use a plugin and a custom template file to provide clients or other non-technical users a way to edit featured snippets. - Randy Hoyt, amesburyweb.com</li>
<li>Using Template Tags / Query posts to control which posts show up in the loop. - Matt Simo</li>
<li>A Q &amp; A session</li>
</ul>
<p>This event is being sponsored by <a style="color: #ee6600; text-decoration: underline;" href="http://www.elocomotive.net/">eLocomotive</a> and <a style="color: #ee6600; text-decoration: underline;" href="http://amesburyweb.com/">Amesbury Web</a>.</p>
<p><span style="line-height: normal;">Based in Richardson’s Telecom Corridor, eLocomotive provides a range of web design and custom programming services for small and medium business.</span></p>
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		<item>
		<title>WordPress Technical Meetup in the Works</title>
		<link>http://www.zelword.com/wordpress-technical-meetup-in-the-works/</link>
		<comments>http://www.zelword.com/wordpress-technical-meetup-in-the-works/#comments</comments>
		<pubDate>Sat, 05 Sep 2009 15:01:24 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=114</guid>
		<description><![CDATA[Well, I&#8217;ve been silent for about a month now. Thanks for those of you who checked on me. Things have just been hectic and those of you who know me know that the A priority tasks in my life always take precident.
I&#8217;m organizing another WordPress technical event with a couple of great presentations. It&#8217;s tentatively [...]]]></description>
			<content:encoded><![CDATA[<p>Well, I&#8217;ve been silent for about a month now. Thanks for those of you who checked on me. Things have just been hectic and those of you who know me know that the A priority tasks in my life always take precident.</p>
<p>I&#8217;m organizing another WordPress technical event with a couple of great presentations. It&#8217;s tentatively planned for October 3rd and I hope you&#8217;ll be able to attend. I&#8217;ll send out evites via e-mail and twitter when we&#8217;re confirmed.</p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Difference between Triiibes and Trying</title>
		<link>http://www.zelword.com/the-difference-between-triiibes-and-trying/</link>
		<comments>http://www.zelword.com/the-difference-between-triiibes-and-trying/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 09:00:28 +0000</pubDate>
		<dc:creator>Michael Johnstone</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://www.zelword.com/?p=106</guid>
		<description><![CDATA[As a consultant, web developer, and someone who hasn&#8217;t been under a rock for the past few years, I&#8217;ve seen a lot of online groups come and go. The Triiibes community is different and leadership is key. Seth Godin provided a great intro, a common tie (yes the book but also a train of thought [...]]]></description>
			<content:encoded><![CDATA[<p>As a consultant, web developer, and someone who hasn&#8217;t been under a rock for the past few years, I&#8217;ve seen a lot of online groups come and go. The Triiibes community is different and leadership is key. Seth Godin provided a great intro, a common tie (yes the book but also a train of thought and a thirst), and prodded the conversation along.</p>
<p>I&#8217;ve built forums that languished without leadership. Where the leaders thought it would be great and were willing to pay to have a community built but not willing to invest their own time and participate. The Triiibes community has had it&#8217;s own leaders emerge but we wouldn&#8217;t be there if Seth had become a part of the community himself.</p>
<p>I&#8217;ve consulted for businesses who hoped their customers wouldn&#8217;t congregate because they didn&#8217;t want everyone talking. Becuase they feared empowering their customers. Seth embraced it. He even sought out the most die hard customers, ones who would buy a book before it was published, and invited them to join the Triiibe.</p>
<p>I&#8217;ve even been a member of a business group where everyone only cared about themselves but pretended like they cared about everyone else. Like most habits, that came straight from top leaders of the group and put me off pretty quickly. The Triiibes members seem willing to help each other and honest about themselves.</p>
<p>I regret that I haven&#8217;t had time to participate more but I enjoy getting a few words in when I can and love seeing the group develop. I&#8217;ve had a busy year with changes at the office and a new child at home (which makes 3 under 3). There are a lot of demands for my time. Triiibes is one community that keeps drawing me back.</p>
<p>Happy Anniversary Triiibes.</p>
<p>Thanks Seth</p>
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